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Chronos

Chronos

Client: Moderna Holding

Project details
Project description

Revived photographs that tell a story.

Some places remember more than we can imagine.

For Moderna Holding we created an animation of the Chronos Apartamenty project, narrated by Chronos himself as a symbol of time and its constant passing.

It's the story of the Sieraczka tenement, a pre-war piece of the city's fabric that for years witnessed a changing Warsaw. The building didn't survive the test of time, but its story doesn't end with the demolition. Today Moderna brings the place back to life, creating its contemporary incarnation.

To create the animation we used archival photographs of the tenement house and its immediate surroundings. Thanks to AI and our work on every detail, we brought the historic frames to life, giving them movement and letting the viewer literally travel back in time. The story then flows smoothly into the present, showing the new incarnation of the place and the Chronos architecture.

For us it's more than a project presentation. It's an example of how technology can become a tool for telling the story of architecture, the city and the idea behind a project.

Our animations are a lever that lets developers convey their vision, tell the story of a place and show their projects to the world in a way that's engaging, emotional and refined in every detail.

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